Promote with Us
Put your release in front of Africa — and the world.
New song, music video, event, startup or product? Our editors turn it into a story, publish it on Topping Africa, and share it with our community on Facebook, Instagram, YouTube and TikTok.
Pick a package
Choose what fits your budget — from a quick news post to a full video spotlight.
Tell us your story
Share your links, photos and the details that make your release special.
Get your invoice
We review your request and email you an invoice with a secure payment link.
Go live
Our editors produce and publish, then email you every link to share with your fans.
Packages
One-time price. No subscriptions. Every article stays on Topping Africa permanently.
Starter Post
Try us out — get your release on the record.
$29
Delivered in 5 business days
- News brief (300–400 words) on toppingafrica.com
- Link to your music, video, product or event
- Embedded YouTube / Spotify / SoundCloud player
- Permanent article — indexed by Google
Feature Story
A full editorial feature, shared with our Facebook community.
$79
Delivered in 3 business days
- Full feature article (700–1,000 words) by our editors
- Up to 3 photos plus embedded player
- Linked to your Topping Africa creator profile
- Shared on the Topping Africa Facebook page
Social Boost
Your feature, pushed to a wider audience with paid reach.
$179
Delivered in 3 business days
- Everything in Feature Story
- Shared on Facebook and Instagram
- $50 paid boost on Facebook & Instagram (7 days)
- Pinned on the homepage for 3 days
Spotlight
The full treatment — video, social, homepage and a results report.
$399
Delivered in 5–7 business days
- Everything in Social Boost
- YouTube Spotlight video (1–3 min) on our channel
- Short-form cut for TikTok and Instagram Reels
- $75 paid boost on Facebook & Instagram (7 days)
- Pinned on the homepage for 7 days
- Performance report (views, clicks, reach)
Add-ons
Add any of these to your package at checkout.
YouTube Spotlight Video
1–3 min spotlight video on our YouTube channel, plus a TikTok / Reels cut.
Extra Paid Boost
+$50 of Facebook & Instagram ad spend for more reach.
Extra Social Post
One more post on our Facebook page (e.g. a release-day reminder).
Homepage Pin (+7 days)
Keep your story pinned on the homepage for an extra week.
Rush Delivery
Article published within 48 hours of payment (video excluded).
Already have an article written?
Submit your own article with a link to your site. Our editors review it first — you only pay once it's approved. It must be relevant to Africa or the African diaspora.
Sponsored Article
Your own article, published on Topping Africa.
$99
Published within 3 business days after payment
- Your article (up to 1,200 words), reviewed by our editors
- One link to your website
- Featured image
- Permanent article, labelled Sponsored
Sponsored Article + Social
Your article, shared with our Facebook community.
$149
Published within 3 business days after payment
- Everything in Sponsored Article
- Up to 1,500 words
- Shared on the Topping Africa Facebook page
- Pinned on the homepage for 3 days
A free Topping Africa account with a verified email is required to submit.
Questions
Who can promote with Topping Africa?
Musicians, filmmakers, creators, event organisers, startups and brands — from Africa and the diaspora. We focus on positive, creative and entrepreneurial stories and don't accept political campaigns, gambling, adult content or unverified financial offers.
Will my post be marked as sponsored?
Yes. Paid features carry a "Sponsored" label on our site, and social posts use the platforms' paid-partnership labels. It keeps our readers' trust — which is what makes the promotion worth it.
Can I submit an article I've already written?
Yes — that's a Sponsored Article. Create a free account, paste your article and the link you want included, and our editors review it within 2 business days. You only pay once it's approved, and it's published after payment. Links in sponsored articles are marked rel="sponsored".
Do I get to approve the article?
Our editors write the story using what you send us. We'll happily fix factual errors, but Topping Africa keeps final editorial control over wording and headlines.
How does the paid boost work?
For Social Boost and Spotlight, we run the included ad budget on Facebook and Instagram for about 7 days, targeting audiences most likely to engage with your release. You can add more budget with the Extra Paid Boost add-on.
When do I pay?
Not until we've reviewed your request. Within 2 business days we'll email you an invoice with a secure payment link. Production starts once it's paid.
What about music rights on YouTube?
Spotlight videos may include clips of your song. Please make sure your distributor won't block it — if your music is registered with YouTube Content ID, ask your distributor to allowlist the Topping Africa channel.
Which currencies and payment methods do you accept?
Prices are in US dollars. We accept all major cards plus Apple Pay and Google Pay, and your bank converts from your local currency.
